Tuesday, January 13, 2009

Fwd: [EzineArticles Training] Article Resource Box Components

Here is the next edition of the EzineArticles.com Training Series: An Introduction to Article Writing and Marketing.

Your Article Resource Box is an effective tool in generating traffic to your website.

Here are some tips in creating the components of your Article Resource Box that can help you maximize this traffic.

 * Your Name: You'd be amazed at how many people
  forget to include their name in the Resource Box.
  Your name and optional title should be the first
  thing in your resource box. Make sure your readers
  know that they are reading material from an
  actual person, not a business or company.  This
  can encourage the reader to find out more about
  you and the information you are providing.

 * Your Website Address: Make sure your website
  address is in valid URL form.
  Example:  http://Your-Company-Name.com/
  Using the full valid URL instead of an anchor
  text link will ensure that your link remains
  active when a publisher re-uses your article.

 * Your Pitch: Create 1 to 3 sentences that
  encapsulates the essence of what make you and
  your offer unique.  This is also known as your
  USP (Unique Selling Proposition).

 * Your Call to Action: Now it's time to lead your
  reader to buy from you or visit your website.
  This is where you "Ask for the Sale."  Typically,
  only 1 specific call to action is best.  This can
  be as simple as "visit my website at the above
  link (or include the link here)for more
  information on XYZ".

Your Article Resource Box is now complete and can greatly increase the amount of traffic generated to your website.
Reap the Rewards of the Resource Box!

The next edition of the EzineArticles Training Series: An Introduction to Article Writing and Marketing will offer a "how-to" in creating simple HTML within your article content.

Ready to submit your next set of quality original articles?
 --> http://EzineArticles.com/

To Your Article Writing & Marketing Success!
- The http://EzineArticles.com/ Team

p.s. To download a PDF version of this edition of
the EzineArticles.com Training Series, visit:
http://EzineArticles.com/training/

You are receiving this email as a registered member of EzineArticles.com.

To unsubscribe from future training emails:
mailto:leave-923356-2832408.145e3055137fc984026fe990c822c680@lists.ezinearticles.com

No comments: